SOFT PLASTICS
The original soft plastic darting shad imitator can’t be beaten around grass and laydowns, where its tempting fall triggers neutral fish
The newly engineered segmented body allows the Slizzard to articulate a life-like movement creating an irresistible presentation from the fall through the entire retrieve.
Purposefully built for bladed jigs, the Berkley Power Stinger introduces a new honeycomb molding technology to PowerBait.
Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!
The soft, yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.
The soft, yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.
Berkley PowerBait makes novice anglers good and good anglers great!
Googan Baits Love Grub was created to fill the gap between a trailer and a conventional grub-style soft bait. Its tapered ribbed texture displaces both water and sediment to attract strikes in all presentations.
The 6th Sense Hogwalla 5.8 is the latest and greatest hybrid soft plastic. A cross between a lizard and a creature bait, the Hogwalla is as versatile as it gets.
The all new Googan Baits Happy Trailer delivers a cutting-edge design to provide an unmatched level of versatility on the water.
The nose of the Flat Sided Shad is molded with a bulky head that makes it perfect for nose hooking or disguising the eye of your preferred finesse hook.
Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head.
Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head.
Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head.
Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head.
Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head.
Developed in a lab and proven on the water, BaitFuel soft plastics have been scientifically engineered and proven to increase your catch rate by dispersing an enticing scent cloud that accurately mimics the smell and taste of real prey.
The Divine Shakey Worm 6.3 Series: (6.3" - 10/pk)
Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. TPE material is extremely durable and allows bait to float. Tapered, ribbed tail gives subtle action with the slightest movement.
The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger.
Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait.
The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before.
Designed with a custom hook keeper on the head for durability the Craw Gill is perfect for pitching and flipping into cover as well as being an amazing jig trailer.
The CLOUT 5.4 can be used weightless, Texas-Rigged, Carolina-Rigged, on a Shakey-Head, or even on a drop shot
